HER GAME
Heather Bray
See it On Campus: Level 1
She Plays, We Cover
Her Game is a women’s sports news brand dedicated to providing coverage, analysis, and storytelling that highlights female athletes and their achievements. The platform focuses on elevating women’s sports through compelling content, motion graphics, and digital media strategies.
With the tagline “She Plays, We Cover”, Her Game emphasizes representation and visibility in the sports industry, aiming to engage and inform audiences while challenging traditional sports media narratives.
Her Game news website featuring all the latest news in Women’s sports.
Part 1.
Her Game news website featuring all the latest news in Women’s sports.
Part 2.
A series of digital posters designed for high-traffic areas, think skytrain stations, billboards, or the sides of buildings. They’re meant to grab attention and spark curiosity on the go.
Her Game’s social media page is designed to draw attention to the news website while delivering quick, eye-catching content that captures short-term interest.
As a female athlete, this project was especially meaningful to me on a personal level. I’m truly grateful for the opportunity to help represent women in a powerful and empowering way. I’m constantly inspired by the strong female athletes in my own life, my sisters and my mom, who lead by example and continue to motivate me every single day. Her Game gave me the space to channel that inspiration into a platform that celebrates and uplifts women in sport.
